For Yoav Lurie, an early experience with life and death created a sense of urgency to make an impact. Today, Yoav is the founder and CEO of Simple Energy. Simple Energy is a software as a service that is taking on climate change by changing how millions of people save energy. Their customers save enough energy on a daily basis to power a small city.

In this episode, Yoav describes his startup path from an early sense of justice, through the Techstars accelerator, and several pivots of their business.

Mentioned in this podcast:  

• Simple Energy: http://simpleenergy.com/ 
• Simple Energy on Twitter: https://twitter.com/SimpleEnergy 
• Yoav Lurie on Twitter: https://twitter.com/yoavlurie 
• Do Cool Sh*t: Quit Your Day Job, Start Your Own Business, and Live Happily Ever After http://amzn.to/1iITwCQ 
• United Nations Conference on Climate Change, COP21, Paris, November 30 through December 5, 2015: http://www.cop21.gouv.fr/en 
• Techstars: http://www.techstars.com/ 
• Camp Kesem: http://campkesem.org/ 
• The Redwoods Group: http://www.redwoodsgroup.com/ 
• Benefit Corporations: http://www.bcorporation.net/ 
• Teach for America: https://www.teachforamerica.org/ 
• Data.gov 
• Recovery.gov