For Yoav Lurie, an early experience with life and death created a sense of urgency to make an impact. Today, Yoav is the founder and CEO of Simple Energy. Simple Energy is a software as a service that is taking on climate change by changing how millions of people save energy. Their customers save enough energy on a daily basis to power a small city.

In this episode, Yoav describes his startup path from an early sense of justice, through the Techstars accelerator, and several pivots of their business.

 

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