Thrive. Connect. Contribute

For extended show notes, see https://tonyloyd.com/zoe-levin

Trees Should Capture Carbon, Not Crap

We know the problems with carbon dioxide (CO2) emissions: Climate change, rising sea levels, flooding, droughts, wildfires, ocean acidification, climate refugees, political instability, and a lot more.

We know that it’s important to reduce the amount of CO2 in the atmosphere and the oceans. We can do that by reducing the production of CO2. We can also do that by capturing CO2 in carbon sinks.

In the US, forests store 14% of our annual CO2 emissions. Trees are a valuable, and powerful carbon sink.

And yet, in the United States, 27,000 trees are flushed down the toilet every day.

And here’s another problem. Paper-making is a toxic process. It uses toxic chemicals. It creates air and water pollution. This is especially a problem for people with chemical sensitivities.

Zoë Levin calls herself “The toilet paper queen.” She is the Founder and CEO of Bim Bam Boo. They make sustainability-focused, health-forward essentials from fast-growing bamboo.

Last year, they experienced 900% growth in annual revenue. And they saved 1.2 million pounds of virgin forest from getting flushed down the toilet. 

Help Launching and Growing a Business with a Social Mission:

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If you need help thinking about your strategy to start and grow a business with a social mission, you can schedule a complimentary strategy call.

Also, we have provided a full transcript of this conversation at https://tonyloyd.com/zoe-levin.

Learn More About Zoë Levin and Bim Bam Boo:

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About the Author
Tony Loyd is a leadership development expert. He is a best-selling author, keynote speaker, and coach. He helps purpose-driven business leaders to thrive so that they can connect with others and contribute to the world. Find out more at https://TonyLoyd.com.

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